Products & Services
DEOS for Dealerships
Connected Dealership Intelligence And Customer Engagement Across Sales, Service, And Ownership
A dealership already has systems responsible for transactions and customer opportunities. DEOS adds the engagement responsibility: coordinating what the dealership knows, what its employees need to do, and how the customer is contacted across departments. It connects authorized DMS, CRM, inventory, and scheduling information to an operating environment for staff intelligence, collaboration, and customer communication.
This is the practical basis of the Hybrid Autonomous Dealer. Defined, repeatable work can proceed within approved rules, while dealership personnel retain responsibility for judgment, customer relationships, commercial commitments, and physical vehicle work. The objective is continuity across the relationship, with less repeated administration and clearer ownership of the next action.
From A Manager's Question To Completed Work
A General Manager can ask about month-to-date units, front and back gross, pace against objective, appointments, or unworked opportunities using the connected information available to that role. A Service Director can identify eligible declined work or overdue maintenance, inspect the proposed audience, authorize outreach, and review resulting appointments.
The same environment supports internal staff messaging, voice and video calling, customer conversations, and contextual handoffs. A reply, completed repair, ownership change, opt-out, or employee takeover can change the next step. Work is coordinated around the customer's current circumstances rather than independent campaigns.
Functions Across The Dealership
| Operating Area | DEOS Functions |
|---|---|
| Internal Intelligence | Role-aware conversational assistant; source-backed business questions; daily sales and service briefs; MTD performance, appointment and activity views; opportunity prioritization; exception visibility. |
| Data Foundation | Authorized DMS, CRM, inventory, and scheduling connections; customer and vehicle context; identity reconciliation; Dealer Data Cleansing & Data Hygiene; conversation and engagement history. |
| Sales And BDC | Inbound lead response and qualification; inventory and approved pricing answers; follow-up on stalled opportunities; sales appointments and missed appointments; eligible trade-in, lease-maturity, and service-to-sales outreach. |
| Service And Parts | Inbound service inquiries; supported booking, confirmation, rescheduling, and cancellation; maintenance reminders; declined-work recovery; overdue and lost-service reactivation; approved recall, parts-status, and pickup communications. |
| Conversational Engagement | Inbound and outbound AI voice; SMS, email, and website chat; after-hours response; routing across departments; agent-to-agent engagement where supported; contextual transfer to a person. |
| Extended Distribution | Direct mail with video-linked QR experiences, social video publishing, and eligible connected-TV/OTT distribution where configured and authorized. |
| Personalized Video | Human replica creation with authorization; scripting and generation; customer and vehicle personalization; approved model-library content; mobile sales and service walk-arounds; delivery within customer conversations. |
| Creative Production | Generation and editing of images, video, and messaging from text, product URLs, or reference assets; consistent authorized human replicas and original animated presenters. |
| Lifecycle Coordination | Welcome, delivery, early ownership, first service, appointments, satisfaction, retention, referrals, and next-purchase workflows; configurable sequences, wait periods, contact limits, and stop conditions. |
| Staff Collaboration | Internal messaging, voice and video calls; shared customer context; task assignment; handoff and exception ownership across sales, service, and management. |
| Execution And Measurement | Eligible audience preparation; authorized tasks and campaigns; supported CRM notes and record updates; appointment confirmations; action status, unsuccessful attempts, and source-confirmed outcomes. |
| Local Operating Controls | Approved tone, answers, playbooks, and content; role permissions; human approvals where required; consent and suppression checks; escalation and campaign pause controls. |
An active dealership can generate nearly 200 daily activity signals in the operating model described in the DEOS White Paper. The approximately 22 lifecycle categories consolidate those signals into a useful planning framework; they are not a required contact schedule. Individual deployments enable the relevant workflows and coordinate them around permissions, customer preferences, and available capacity.
Connected To The Systems You Use
DMS connection paths include Tekion APIs, CDK Global through Fortellis, Dealertrack through Cox Automotive, and Reynolds & Reynolds through Authenticom DealerVault, which also supports other DMS connections within its coverage. CRM API paths include VinSolutions through Cox and DriveCentric; broader CRM lead delivery uses supported intake methods. Scheduling paths include Xtime through Cox and Dealer-FX APIs.
Available records, actions, and write-back differ by connection. Deployment establishes those specifics before enabling the corresponding workflow. The DMS, CRM, and scheduler retain their designated record authority; DEOS coordinates authorized engagement around them.
A Defined Transition And Commercial Structure
Implementation begins with the dealership's systems, workflow owners, customer permissions, and current automations. StackAudit™ can identify potential consolidation before the store changes its subscriptions. Initial workflows are activated with accepted booking, handoff, source-update, and support procedures, followed by expansion based on observed use.
| Corporate Pricing Tier | Stated Deployment Range | Monthly Rate Per Dealership |
|---|---|---|
| Single-Point/Growth | 1–5 dealerships | $5,000 |
| Regional/Core | 5–10 dealerships | $4,500 |
| Enterprise | 10+ dealerships | $3,500 |
Tier eligibility at the five- and ten-dealership boundaries is established in the Order Form. The Order Form also specifies included services, usage, integration scope, and any additional charges. Consolidation economics should include those amounts and actual removable expenses.
Discuss Your Dealership's Operating Environment
Visit deos1.com to explore DEOS, or contact support@deos1.com with your dealership, source systems, and intended use. That information establishes the relevant connection scope, starting workflows, and subscription arrangement.
Author: DEOS Product, Engineering, and Management Departments | Company: I REVLAB, INC.
Published: November 4, 2026 | Version: 1.1